luxury home for sale

How to Sell Your Luxury Home

Luxury homes are substantial investments. When it’s time to sell your property, you have to attract the right buyer and negotiate effectively to get your investment back and then some. The process of selling luxury homes necessitates a distinctive approach, and there’s no one better equipped to handle luxury real estate sales in the Portland, OR and Vancouver, WA area than Terrie Cox.

Identify Your Ideal Buyer

In order to attract high-end clientele, you first must understand who you’re marketing to. Unlike other home sales, luxury real estate caters to a niche audience. Learning what motivates luxury homebuyers and how to appeal to their unique needs helps you not only draw in the most qualified buyers, but also makes it easier to differentiate your luxury home from others on the market.

Price Your Home Correctly

Overpricing or underpricing your luxury property can have serious repercussions – either your home will sit on the market too long or you’ll hinder your ability to receive top dollar. When selling your luxury home, it pays to work with a luxury real estate Broker, like Terrie Cox, who has a wealth of market knowledge and decades of experience assessing the value of luxury homes in your area. By determining what your home is worth in the current real estate market, you’ll discover the right price for a timely sale.

Aggressively Market Your Luxury Home

Once you’ve distinguished your ideal buyer and properly priced your home, the next step to selling your luxury property is to devise a winning marketing strategy. Terrie Cox and her first-rate marketing team know exactly what it takes to command attention from potential buyers. She’ll leverage her experience in print, search, social media, digital display, and direct mail channels to draw in quicker, larger offers.

Work with a Highly Networked Agent

Ranked as one of the top 24 RE/MAX Brokers in the world, Terrie Cox brings unparalleled experience and insight to every luxury real estate sale. If you’re planning to sell your luxury home, contact Terrie Cox, RE/MAX Equity Group for assistance with your real estate needs.

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